After producing music videos Scooter Braun’s roster and his work with Possible Health, I was approached by Adam Braun’s Pencils of Promise to produce a brand film for their star-studded annual fundraiser & Gala.
Role: Creative director, director, director of photography & producer
The film was produced in Laos over the course of a week. The casting was accomplished on the ground with real students, featuring schools built by the non-profit.
The story follows the journey of a hero who is inspired to become educated to help her family. The film premiered at the 2014 Pencils of Promise Annual Gala.